Crisis Communications

Benefits
Gaining increased awareness
Increasing preparedness
Limiting uncertainty
Providing effective leadership
Protecting your reputation
Having peace of mind
Staying in business

Product recalls. Environmental damage. Earnings decline. Many companies are ill prepared when a crisis does arise. In an attempt to keep the media at bay, many spokespersons are not entirely truthful. This, of course, only makes matters worse.

The good news is - your company can survive a crisis with its reputation and share price intact. Media in English will train your spokespersons and other key executives to deal credibly with the media and other important publics in time of crisis.

We guide your company through an issues management process. This helps prevent potential problems from becoming crises. It also gives executives the time to step back and see the big picture. This creates room for clear thinking and effective leadership.

We assist in selecting and training teams and spokespersons to manage and handle the communication aspects of a crisis. We help formulate and test your proactive crisis communications plan. Afterwards, we monitor your preparedness for the future. We are there to support your communications during a crisis.

Topics covered

• Understanding potential problem areas
• Managing your issues
• Formulating a proactive communications strategy
• Developing a crisis communications plan
• Selecting and training crisis communications teams
• Controlling messaging during a crisis
• Monitoring future preparedness

In addition to our tailored crisis communication services, Media in English offers Crisis Communications Workshops and Social Media in Crisis Workshops.